The Different Poster Sizes For Your Marketing Campaign

By Patrick Kurgen


I believe we'd all agree with the fact that marketing through posters is still one of the most efficient marketing techniques on the market. Check around you, posters are almost everywhere, trade events, cinemas, eating places, posters are increasingly being utilized by virtually every company these days.

It does not matter what amount of spending budget you have for your advertising campaign, you could still create attractive and vibrant posters that suits your needs because posters are available in many different sizes.

Right now let's check a few of the options we have:

Small: 11" x 17"

More compact posters are perfect for those that have small funds. The dimensions of a regular legal size paper is 8.5" x 14", so this poster dimension is larger than that. This dimension is ideal for indoor use, particularly when the space is small. You could still notice from a few feet away. This specific size is also great to use at bus stops, telephone booths or community boards.

Medium: 18" x 24"

While this is larger than the small type of posters, it is actually the conventional size for indoor posters. You will find this being used a whole lot in locations such as video rental shops and music stores. Normally, you are able to see the headline text message from a few feet away. They can also be used outside, display areas including in the entrance of buildings.

Large: 24" x 36" and 27" x 39"

These big posters are the typical outdoor posters which you see, commonly used by huge branded companies. They are often used indoor too especially inside departmental stores, cafes, airports, etc. Capable to easily get people's attention because of its size.

Personalized Sized

Of course the last choice is custom sized poster. You can certainly produce your own posters with your ideal dimensions, however this can be a little costly so you might possibly want to negotiate for a discount with your printing provider.

There you have it, different poster sizes for your own marketing and advertising campaign.




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