Policies In Registration Of Trademark In The Lion City

By Cindy Ross


Definition Of A Trademark

A trademark is a label or sign used to recognize the origin of a specific product or service. It contains a word, phrase, symbol or design that serves as the unique mark of one product or service and sets it apart from others of a similar kind.

A business owner can get a lot of benefits when he or she enlists a trademark. For one thing, he or she can offer permits and franchises to concerned persons. This of course means another efficient income stream.

As a trademark owner, he or she will also be protected from third parties who are utilizing confusingly like words or names, which, consequently, give unfair competition and unlevel playing field. These days, registration of a trademark likewise gives security for the web-based domain of a business.

Trademark Registration In Singapore

For companies doing business in the Lion City, they should register their trademarks with the Intellectual Property Office of Singapore or IPOS, an organization under the Ministry of Law. Trademark registration in the country is commonly done through a certified registration organization, making the procedure even more accessible and less complicated for applicants. While it is not discouraged to file directly with IPOS, retaining the services of a registration company saves the business or brand holder time, money and effort.

The International Classification of Goods and Services leads the trademark registration to help in classification. And although trademark registration in the country is not obligatory, a business person who has registered marks obtains common law rights.

Marks That Cannot Be Registered

There are, nonetheless, some marks that trademark registration in Singapore cannot protect. The Trade Mark Law in the Lion City, for instance, does not allow symbols descriptive of the business' item, service or line of business for registration, in addition to those common to the trade, those against the law, abusive or misleading in type, and those listed as a protected sign, which include Royal symbols or state flags.

Safeguarding your business starts with protecting your brand name. Don't allow others to take your business identity. To understand more about trademark policies, and how to protect your label, it is best to seek advice from a licensed registration agency at once.




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