Life Insurance Continuing Education Credits

By Ed Hulse


Life insurance agents do more than sell policies in today's world. Of course, they sell the product that gives the industry its name. However, they also tend to acquire a wide variety of additional skills. These include estate planning, pension plan set-up, and retirement planning. Every state requires life insurance continuing education credits when agents renew their licenses. CE credits are important keys to maintaining and building professional development.

There has been resurgence in this field since the 2008's economic slowdown. Before 2008, many companies were not actively recruiting new agents. They depended instead upon the internet, banks, financial advisers, and stockbrokers for sales. These painted whole life policies as inferior products. Clients were advised to purchase a cheap term policy and invest their savings in the stock market. The tables turned, however, when the stock market plunged. The inferior whole life policies retained value while other investments tanked.

Many companies are now actively recruiting agents. They recruit former real estate agents, mortgage brokers, bankers, and lawyers. Life insurance agents have a difficult path. Seventy percent of agents earn less than $35,000 in their second year. Only twenty percent stay on the job for four or more years. After the fifth year, however, agents who persevere can make $100,000 or more.

Continuing education courses cover a wide variety of topics. Firm element and regulatory classes include FINRA (Financial Industry Regulatory Authority) rules and regulations. They also include ethics, suitability, and money laundering prevention, securities, and the economy. Additional courses may include accelerated benefits, distribution planning, and annuities. Additional courses may include health and benefits insurance, health savings accounts, and Medicare and Medicaid.

Agents must do their own due diligence when choosing a CE provider. Referrals from a firm or a colleague can provide some direction. Agents should do research to make sure that the provider has a solid reputation and a lot of experience. Providers should offer textbook, live, and online courses.

Courses should be state-accredited and nationally approved. Some firms will reimburse their agents for CE. Others will expect the agents to pay on their own.

If a firm is looking for CE providers, they should take a few steps. One is to hire a compliance specialist who has Series 7, 24, and 63 licenses. A local compliance officer employed by government can help small firms. Larger firms need to hire a specialist. A firm should make sure that the course provider offers classes for all of the firm's services. These could include CFP, CIMA, CPA, ChFC, and CLU credits.

Life insurance continuing education is required by all states. Specific requirements may vary. It is important to research any CE provider before making a commitment. As the industry grows, firms and agents have to make licensure compliance a priority.




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