Discover The Advantages Of Article Advertising

By Brian W Tymes


A potent way to bring visitors to your site is article marketing. You should definitely be aware of the following benefits.

Article marketing allows you to build in one way backlinks to your site that bring you relevant and targeted prospects. High quality backlinks are know by most Internet marketers as very valuable. Your SEO (search engine optimization) determines your ranking in searches, and an important step in this process is getting inbound links to your sight. Article directories and other places are great sources for you to list articles you have written, providing backlinks to your site. An added benefit is it increases your search engine position in the long run putting you ahead of the game. Another helpful tip is using automated article distribution services that are available online. What a way to boost the incoming links to your site, by allowing these services to simply post your articles to hundreds of relevant websites. Once you have an article written that relates to your niche, sign up and submit it to them. Choosing manual distribution or automatic distribution will not change the fact that article marketing will benefit your business for years to come. Article marketing requires a great deal of front end effort, however it is very satisfying to watch traffic driven to your site from all areas of the web.

Every webmaster and Internet marketer would love to get a continuous flow of traffic on auto-pilot. Article marketing allows you to do just that because when you write and publish your articles online, they send you visitors round the clock. If you want that flood of good traffic, however, you'll need to create your articles using search engine optimization. What you'll get is a higher search engine ranking and you'll also be able to use your articles to filter quality traffic to your site.

Your traffic will continue to flood to your site, unless your site drops in the search engine rankings, which is inevitable. This is why it's necessary to try and publish lots of articles so that you can enjoy that visitor stream for a long time to come. You may also have website owners and bloggers taking your articles and putting them on their sites so that you can get some of the traffic they experience. These websites may take your articles and put them up on their own sites for years and years, which means you'll enjoy traffic for that amount of time, too. You will also be able to benefit from the higher rankings older article directories get, and Google loves these, so you'll get higher in the searches over many newer sites.

Internet marketers are constantly searching for ways to get people to come to their sites who are interested in what they're offering. Getting traffic that's targeted is crucial to the life of any website, and the site won't succeed without it. What concept comes to mind when you hear article marketing? It should conjure up the concept of getting visitors who are interested in what you're selling. Although article marketing might not work right away, there's really no better way to get targeted traffic to your website. To put it another way, people who read your articles and come to your website are already trusting what you have to say. They've found your article interesting and informative, and therefore want to visit your site to see if they can find something more. You are essentially pre-qualifying your traffic so that the visitors you get are already interested in what you have to offer. If you want your visitors to become buyers, you must have good sales copy waiting for them when they arrive. Your sales copy is the one that will determine whether or not they buy or not, not your article. That's why you need to use article marketing to get the traffic you're looking for. In fact, it can be one of your topmost sources to get visitors for your site - it's that powerful. When you start to research different products, you can use article marketing to research which ones bring the best responses. Affiliate marketers find this very helpful when looking for the best converting product. To track the progress of each of your target products you can create and article campaign and this will allow you to track article views, link click-through rate, product conversion rates, etc. This would give you a fair idea on where you stand what should be your next step. Another positive is it will help you determine what products to focus on and what ones to cut, you can then run individual campaigns for these products.

The articles you've written are yours to do with what you want. You can take them and republish them if that's something you want to do. The information you've provided in your articles have been useful to many people, so it makes sense to squeeze it for all it's worth. You should know that you will get visitors no matter where you include your articles. If you have a bunch of articles online, you should try to put them with each other so that they garner as much value as possible. A simple and effective way to do this is to put all your articles in one PDF file, and create a free report out of them. Your visitors will find that report very useful.

Another benefit of using article marketing is that you can leverage it for building your own email list of targeted subscribers. The money is in the list is something you'll probably hear many internet marketing professionals utter. Since the traffic you get from the articles is so targeted, why not use it to create your email list? This is just common sense as you don't have to do much work for this to be effective. You only need an opt in page, and then something to give away for free to subscribers. You will then be able to utilize multiple articles to filter your traffic to your opt in page where they can then subscribe and that will build your targeted list. Once you have a good number of articles sending you the traffic, all you'll have to do is manage your growing list by building a relationship with it.

You can even use article marketing to offer your services to your targeted traffic. While there are many freelance sources out there, you will find that there is plenty of people competing against you. If you are offering a service, you can utilize article marketing to communicate with potential clients so they can hire you for their project. This is a direct approach without any middleman but since it involves even more effort, not many people give it a try.

Finally, this article shows how useful it is to gain targeted, relevant traffic.




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