How Subscription Management Software Is Useful To Publishers

By Casandra Newton


Newspaper and magazine publishing companies employ subscription management software to manage the daily practice of managing their operations. Large and small businesses may use this software because it provides various features. In order to discover the most optimum solution that will meet their needs, a publisher may look online to find the developers that make these systems.

Magazine publishers and newspapers depend on this software to aid them with their expanding subscriber base. This allows them to run their business efficiently. Customer management, billing, refunds, web services, security, and sales are some of the modules that are included in the package.

Publishers may access the customer management feature through an Internet connection. There are several modules included in this package which will allow the publisher to perform a variety of tasks. They can view and manage their customer database, oversee orders and renewals, process and manage payments, create service tickets, and more. They may also establish product codes, special promotions, and pricing structures.

Personal data and credit card information are encrypted and tokenized with the security module. This system utilizes the most current technologies that are implemented by the major payment gateway centers. Publishers may institute full or incremental backups and store these at a secure off-site location. This feature may prevent hackers from stealing from the publisher's customers.

Authorization, e-commerce transactions, authentication, and subscriber self-service is overseen through the web services module. Prospective subscribers may be given access to free content to entice them into signing up for a subscription. The billing feature offers several payment options for customers, including the ability to pay with multiple currencies. The customer may opt to pay with her credit or debit card, or have a bill sent to her address. Also, the publisher may calculate taxes, shipping costs, and commission fees.

Publishers may also set up a support ticket system so that their subscribers may contact them in the event of a problem or if they have a question about their subscription. This software also has a refunds module that will help the publisher identify abuses as well as genuine service issues. The Order Management allows customers to place orders by mail, telephone, email, or directly on the website.

This software can be used by small businesses as well as large corporations. They can choose from the packages that are available on the developer's website or call a representative to discuss building a solution that is tailored to meet their specific needs. The basic package will provide the core modules that are needed to run a successful subscription-based business. As the company grows, they may pay for an upgrade that will provide more modules.

Companies will find a variety of developers on the Internet who make subscription management software. Depending on what the product offers, prices may differ. Should the customer have any questions, she may contact the manufacturer to gather more information about the product. The representative might be able to assist her with determining her needs or provide other options that were not considered.




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