Not all websites with visually appealing design can make it to the first page of search engines' result list. This tells that it takes more than an awesome website design for business owners to obtain real ranking results.
Web Designing With SEO Standards
What online businesses need to help online users easily find their website is to employ an e-marketing strategy called Search Engine Optimisation. SEO enables a company to manipulate the traffic to their website, instead of merely waiting for results after the web developer submitted the site to a search engine company. Business owners therefore need not wait for results upon submission of the website to various search engines.
SEO, however, is not a separate web designing method. This marketing strategy bleeds into all sub-disciplines of of designing a website. Thus, SEO takes a big role during the process of creating a website design plan.
Two Main Functions Of Search Engine Optimisation
Aside from improving the website's accessibility, SEO serves two other important functions. The first is to ensure online visitors access the information they are looking for once they load your website; and second, to convince them to keep on browsing longer and come back to your website.
Characteristics Of Web Content That SEO Spiders Favor
The characteristics of web content that is highly favorable to search engines are enumerated below:
*The web content consists naturally-occuring keywords.
*The website content is valuable to the targeted segment of online readers.
*The website's content is truthful and honest.
*The website's content loads quickly for it facilitates efficient indexing.
*Links to credible and trusted websites so spiders can determine your website's reputation. Companies with connection to reputable websites earn the trust of search engine spiders.
Using clear and meaningful URLs with keywords in them is also equally crucial. Furthermore, using a five-year old domain is better compared to buying new ones. Readers appreciate sites with a cool website design, but they hold more value for those with valuable content. The more useful the information is to readers, the more likely they will create links on their blog, on user-generated websites, on networking sites and even on discussion boards.
Web Designing With SEO Standards
What online businesses need to help online users easily find their website is to employ an e-marketing strategy called Search Engine Optimisation. SEO enables a company to manipulate the traffic to their website, instead of merely waiting for results after the web developer submitted the site to a search engine company. Business owners therefore need not wait for results upon submission of the website to various search engines.
SEO, however, is not a separate web designing method. This marketing strategy bleeds into all sub-disciplines of of designing a website. Thus, SEO takes a big role during the process of creating a website design plan.
Two Main Functions Of Search Engine Optimisation
Aside from improving the website's accessibility, SEO serves two other important functions. The first is to ensure online visitors access the information they are looking for once they load your website; and second, to convince them to keep on browsing longer and come back to your website.
Characteristics Of Web Content That SEO Spiders Favor
The characteristics of web content that is highly favorable to search engines are enumerated below:
*The web content consists naturally-occuring keywords.
*The website content is valuable to the targeted segment of online readers.
*The website's content is truthful and honest.
*The website's content loads quickly for it facilitates efficient indexing.
*Links to credible and trusted websites so spiders can determine your website's reputation. Companies with connection to reputable websites earn the trust of search engine spiders.
Using clear and meaningful URLs with keywords in them is also equally crucial. Furthermore, using a five-year old domain is better compared to buying new ones. Readers appreciate sites with a cool website design, but they hold more value for those with valuable content. The more useful the information is to readers, the more likely they will create links on their blog, on user-generated websites, on networking sites and even on discussion boards.
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