Web Hosting: Why It Is Important To Understand

By Sara Ezan


A reliable web host is sometimes hard to come by, particularly if you have multiple needs. Because there are so many companies available, finding the right host can be difficult. Keep reading for some great advice on how to chose the web hosting service that will suit your online needs best.

Switch web hosts if an outage lasts for more than a day. Even if the host explains why the server is down, the most likely reason is that the host did not invest enough into back up plans as far as outages are concerned. Any truly professional web hosts will have ensured that outages will be short and infrequent.

Avoid free web hosting services. These services support themselves by placing advertisements on the top of all the websites they host. These advertisements may annoy your visitors or make your site appear unprofessional. In addition, some free hosts may restrict the amount of commercial content allowed on the websites that they host.

Choose monthly payments instead of one-time lump sums when negotiating with a web host. You have no way of knowing what your needs will be a year from now. If the host declines, your business expands past them or your account gets closed, you could lose any money already paid.

For most people, it is best to pay-as-you-go rather than commit to a long-term hosting contract. You have no way of knowing what your needs will be a year from now. If your business grows too big for the host or your business closes, you may lose the money you paid, unless the host states otherwise.

One way to save money on website operating costs is to find a free web hosting service. Using a free web host means that there will be advertising on your site. Also, you won't have as much space for your site's storage. If you need to maintain a professional look for your website, though, avoid this kind of web hosting.

Don't purchase a web hosting plan just because it offers unlimited disk space or bandwidth. Compare these plans with plans that offer a reasonable amount of space and bandwidth to determine which is the best plan for your needs. Sometimes plans that offer a finite amount of space or bandwidth are better for your particular needs than plans that offer unlimited quantities of space or bandwidth.

Security should be one of your big concerns. This can be achieved via the use of a good secure server certificate, such as SSL. By doing this, you can place a button on your site so that your visitors will know that they have entered a secure zone. As a result, it's much more likely that they'll trust your site more for purchasing things or providing you with their personal information.

When on the prowl for a web host, aim to select one that always has news and other announcements. A host that always has news is one whose company is growing and whose services are striving to be improved. This also lets you better estimate where this company will be at in the future. A host whose company doesn't have many announcements is likely one that isn't evolving. Therefore, you should steer away from these.

Think about setting up your own server if you want to save money. You will have to invest in hardware and learn how to operate and maintain your own server, but this also means you will not have to pay a monthly fee and have to rely on another web host.

If you are running an online business, you should avoid using a free web hosting service. Most free web hosting services do not have reliable up-time which means lost revenue. In addition, they also have forced banner ads and popup ads which can make your website seem unprofessional. Finally, a lot of free web hosting services do not give you the option of having your own domain name. If you are serious about your business, the cost of obtaining paid hosting should not be significant at all considering the benefits you will receive.

It is important to thoroughly research the shopping cart functionality of your web host if you plan to conduct business transactions through your website. You should make certain that the shopping cart supports several forms of payment including credit cards, as opposed to only PayPal. You should also find out whether it is capable of calculating shipping costs and taxes. Having shopping cart software that fulfills your needs will be essential to the success of your website.

Some hosting services give prorated refunds for site outages. These refunds don't add up to much, usually just a few cents; yet, you might have lost hundreds of dollars in sales while your site was inaccessible. Choose a web host who has a good track record for uptime as opposed to offering refunds.

If you will be selling products or services directly from your website, check to make sure that your web host offers SSL. This is a service that allows secure transactions, and do not underestimate the value of this. Many buyers will not give their personal financial information to a site that does that state that the transaction is secured by SSL.

If there was anything in your business that you should be willing to splurge on, it's the power of a proper host. It will be one of the most important decisions you make, and if you choose wrong, it could end up meaning months of lost service and lost profits.