Why do women sell cars better?

By Jeff Smith


From time immemorial, salesmen have the reputation of being slick and dishonest. Movies such as Used Cars, and The Goods: Live Hard, Sell Hard have brought the reputation of car salesmen to be tricky and deceptive. There are several dealerships that have gone a long way in changing this belief. For years, car salesman made their money on commissions. If there were no commissions, then there was no way that you could earn a living therefore making it necessary to find it by any means.

The old adage "let the buyer beware" has been the watchword for many years. The thing behind this was that you had to lookout for your own interests while searching for your car.

Though not all car salesmen are this way, there are a few in the market that make it necessary for you to be wary.

There are several types of car salesmen ranging from smooth operators to straight to the point type of salesmen. Still others will withhold information if you don't ask them about it. It's also true, that their women car salesman as well as men. Are women better car salesmen than men?

It is a fact that many women are not for the idea to find a car using a salesman. At that salesperson is a woman, they are less likely to be apprehensive. After all they reason she must understand what I'm going through.

Additionally, women seem to have a softer approach. This thus draws people who would have rather ran away making them better salesmen.

Women are good listeners as they also seek attention. For this, women prefer women too men.

Another thing that discourages women is when you ask of the whereabouts of their husbands. With women salesman, you're not going to get that. They presume that you are aware of what you want when you come to the car yard. Additionally, these women have been through this and understand what you are going through.

Women trust other women. They feel that they understand them much better. Empathy is one thing that is very significant when it comes to sales. Sales is all about emotions and women are more emotional than men.

A lot of men get to deal with women salesmen. They are less threatened by women salesmen as they assume they know more than them. This comes at an advantage to women salesmen especially the honest ones who do a good days job and get a day's pay.




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