Useful Pointers To Help You Operate Your Popular Education Guide Website

By Bart Gibson


Getting traffic to your school comparison website is key to making money. It's not as easy as you may think. There is a lot of competition out there and to beat them is by using online marketing and SEO. To get them to work in your favor, you have to be diligent, so here are some tips to help you get started on the right track.

When choosing a host for your school comparison website, don't rely on one or two word of mouth recommendations. Do a decent amount of research and read tons of reviews first because your hosting site is a huge factor in the quality of your website so it's an important decision.

The more of a connection you have with your customers the more likely they are to trust you and buy products from you. It is important that you make your business as real as possible. Customers want to connect with you and know that it is a real person that they are dealing with. You can make your business appear more real to the customer by posting pictures of the your actual office building or desk space.

Having an out of date year stamp at the bottom of your page will make the visitors think that the site is inactive and they won't stick around to check out your content. Everything on your site needs to look fresh, current and ready for your visitors.

Put some post or blogs on the other pages that are relevant to your webpage and drop your page link at the end of post or blog. Visitors who visit these pages will find your post along with your link, in this way they probably will also move towards your webpage.

More often than not, the visitors you will have will only wait less than nine seconds for your page to load. The average visitor only waits between 6 and 8 seconds. They will want immediate access to the content that they are looking for. The key driving traffic to your site is making sure that you pages loan quickly and that your site is easy to navigate.

If you have a 'Contact us' page on your school comparison website, you should ensure user-friendliness in all the fillable fields. If there is no blinking cursor in the active field, then that field should be highlighted so the user knows which field is to be filled up.

Invest your time wisely. Use the time you are given as per the budget you used. You could distribute your time as follows: 40% for creating new content, 20% for getting new traffic and new inbound links, 10% for new and big projects, 10% for testing your advertising and site for optimization, 10% for looking for new advertisers, and 10% for automating every time consuming repetitive process.




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