What are the Deciding Factors when People Book Holidays?

By Anthony C. Wilke


It's no big revelation to anyone that there are lots of factors that determine your choice of holiday. Anyone that's had to deliberate over one will know that it's not as easy a choice as it might seem. One of the most straightforward ways in which many people choose a holiday is to simply go somewhere they've already been. That way they don't have to deal with the worry of somewhere new. But for those more adventurous travellers it's a more complicated process.

The mood that you're trying to capture in a holiday is a big factor in the process. This depends on a lot of things. The amount of time that you've got to play with can really affect the type of holiday that you go for. Also, there might be other commitments. If you've got a family it tow you have to account for their needs, and that means finding somewhere with plenty of holiday activities. On the other hand you might be looking for something that gives a sense of romance for a couple's getaway.

Money plays a big part in where we go. Budgeting is really important. It's not just a case of figuring you can afford the price on the website: you have to account for costs while you're away too, and be able to afford the time away from work. Money determines how far away people can go, so if you've got more to spare, it makes sense that you can feel comfortable going further afield, and perhaps even treating yourself to a luxury stay.

One of the biggest new factors that affect the course of peoples' holiday making decisions is the ability to check out review websites. Seeing a bad review from a group of actual holiday-goers is bound to be a turn off for anyone that's about to make a booking. Conversely, if you've found a place that looks good, and gets back-up with a string of positive reviews, it's going to make you feel a lot better about making that final commitment to booking.

So there's a lot contributing to peoples' choice when it comes to holidays, but that doesn't mean it's a difficult process - mostly it ends up feeling like gut instinct.




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